Mobile and SMS Marketing Legal & Basics

gsgsd

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Apr 10, 2018
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Welcome to the awesome new mobile marketing section


Here are a few basics about legally marketing your service or product to mobile consumers that can be found in CAN-SPAM.

When sending a commercial message or a message that has the following attributes

-has a link
-is for profit

your recipient is required to have to have opted in some way. Some examples include texting your code, entering their number on your website, or express written consent in the form of mail or email.

The same rules don't apply for informative messages or public service announcements.

Also like email, always have a way for people to opt out from receiving future messages such as a STOP reply.

CAN-SPAM is not the only overseeing law when dealing with SMS marketing. In fact, CAN-SPAM was put in place after the TCPA.

Mobile web design

Mobile web design is still a relatively sweet market in comparison to normal web design. The main keyword:

mobile web design - Google Search

is competitive, but for many of us, very doable. If you try to get in earlier you won't have to end up being the cold caller when the market saturates. Currently there are people offering $1,000-$7,000 for normal html design to mobile design. You can easily offer a cheaper price or if you'd like, you can just offer the same price and see what kind of money rolls into your bank account.

If you don't know how to do mobile design, here are a few nudges in the right direction:

A Roundup of 15 Mobile Web Design Tutorials
CMS, Website Builder, Content Management System
http://www.noupe.com/how-tos/tutorials-for-making-your-website-mobile-friendly.html

It takes a while to get the hang of it but one you know what you're doing it's pretty easy and you'll be designing sites as easy as html. And that's about it from me, good luck mobile marketing!